"You NEED to be different AND better." 10 key Insights from reading Blue Ocean Strategy and Shift!

Blue Ocean Strategy is one of the most read Business-Strategy-Books of all Time, and for a Reason. When I read it, I was blown away. So many new Insights. Shortly after, I also read Blue Ocean Shift. I`ve learned sooo much from both of these Books. That´s why I thought I´d share my 10 biggest Insights in this Video!

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